After getting diagnosed with an intestinal disease and intolerance to numerous foods, the business manager wanted to understand her own dietary needs and health better and find her way out of constantly feeling unwell. Snacks with additives, nuts, dairy products and especially sugar were therefore not an option.
‘I literally took my health into my own hands, - she says. - A conscious enjoyment without fear of the ingredients is part of my everyday life, but I missed the natural ingredients without additives and the explanation on the packaging. There's just too much written in the small print on the back that you don't want to put into your body. So as a result, with AHARAbars we decided to focus on the ingredients, be open about our background and intentions'.
